Championing energy, security, and smarter decisions in each Filipino dwelling
Uratex Monoblock, a trusted Filipino plastic furnishings model, is making a stronger comeback this yr with a brand new part of its “Bawal ang Marupok” marketing campaign. Transferring past simply chairs, this yr’s initiative highlights furnishings that endures. Over time, emphasizing resilience, security, and the significance of smarter decisions
Uratex Monoblock Brings Again “Bawal ang Marupok”
with a Tasty New Twist in “Free Style” Advert
The marketing campaign begins with the intelligent and relatable video “Free Style,” which highlights a standard Filipino expertise—giving in to temptation. The advert depicts a father and son at a grocery retailer, encountering stalls with free samples. As they pattern one merchandise after one other, they succumb to temptation and find yourself buying merchandise they hadn’t meant to. This humorous and acquainted scenario concludes with the memorable reminder: #BawalAngMarupok—a pleasant reminder to be clever, sensible, and deliberate in our each day choices.
The “Bawal ang Marupok” Normal: Sensible, Robust, and Trendy
With over 30 years of expertise in Filipino properties, Uratex Monoblock continues to set the gold customary for high quality—this time ushering in a brand new era of innovation and energy. The model proudly stands as the primary native producer of blow-mold merchandise for chairs and tables, marking a major milestone within the Philippine furnishings trade.
Uratex Monoblock additionally stays the one native plastic furnishings line to obtain the Degree 5 certification from the Worldwide Group for Standardization (ISO)—the best plastic furnishings customary within the nation—and is licensed by each the Division of Commerce and Trade (DTI) and the Bureau of Philippine Requirements (BPS). Every product is stress-tested to resist as much as 200 kilograms, guaranteeing long-lasting energy and security.
This yr, Uratex Monoblock introduces a brand new era of merchandise that replicate the model’s evolution into extra versatile, space-smart, and lifestyle-ready furnishings:
- The William Folding Desk, designed for portability with out compromising stability—good for dwelling places of work, occasions, and on a regular basis eating.
- The Mary Loveseat, a snug two-seater that brings lasting help to dwelling rooms, patios, or shared corners at dwelling.
“#BawalAngMarupok goes past bodily sturdiness—it’s a mind-set. We wish to encourage Filipinos to decide on sturdy, dependable choices in all elements of life, particularly in terms of their dwelling furnishings,” mentioned Mr. Dindo Medina, Enterprise Unit Director of Uratex Monoblock. “Whether or not it’s a chair, a desk, or a complete furnishings set, energy and security ought to by no means be compromised.”
“Free Style” is the primary of a number of new video releases on this yr’s “Bawal ang Marupok” collection, every reflecting a standard “marupok” second in a lighthearted and culturally resonant approach. The marketing campaign takes on a regular basis situations—like impulse shopping for—and makes use of them to underscore the significance of energy in character, decision-making, and the merchandise we select to deliver into our properties.
Catch the “Free Style” video now on Fb, Instagram, YouTube, and TikTok. For extra info on Uratex and its merchandise, go to https://uratex.com.ph/collections/monoblocs.
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Learn: Uratex Monoblock: Constructed for the Holidays, Made to Final a Lifetime
