HOKA®, a division of Deckers Manufacturers (NYSE: DECK), proudly broadcasts its new collaboration with StudioPROBA, the dynamic multidisciplinary design studio led by artist Alex Proba. This partnership transforms HOKA’s iconic silhouettes by infusing them with StudioPROBA’s full of life, sculptural model, mixing artwork with motion.
LAUNCH ALL HOKA PROBA
Proba, celebrated for her vibrant use of colour, sample, and sensory emotion, infuses her joyful model into murals, sculptures, textiles, furnishings, and digital initiatives. Since establishing StudioPROBA in 2013, she has gained worldwide popularity of her playful, immersive designs that flip extraordinary objects into artwork. Her collaboration with HOKA extends this philosophy to motion, mixing type and performance in a limited-edition assortment of expressive footwear.
The gathering, grounded in a standard ethos of daring creativity, optimism, and self-expression, celebrates the renewal of spring. Beneath the theme of the “Vitality of Pleasure,” the designs draw inspiration from pure motion, emotional bonds, and the colourful interplay between people and nature.
“This assortment is a celebration of pleasure, motion, and colour. I needed every pair to really feel like a bit of burst of happiness in your toes, such as you’re strolling via a dreamscape impressed by nature, play, and emotion,” says Alex Proba. “The whole lot I create is supposed to be skilled, whether or not it’s a sculpture in a gallery, a mural on a wall, or a rug in somebody’s residence. On this case, it’s footwear. It’s artworks, sure, however one which’s meant to be worn, used, and lived in. I need to strip away the preciousness that usually surrounds artwork and invite individuals to step into pleasure – actually.”
The gathering showcases three HOKA silhouettes—the Speedgoat 6, Ora Primo, and Kawana Mid—every supplied in 4 distinctive colorways. These pairs function wearable art work, merging vibrant colours, textures, and performance to raise on a regular basis motion into an immersive and expressive expertise.
“Alex’s innate means to fuse type and colour involves life exceptionally properly inside this particular partnership. HOKA’s repute for vibrant hues and exaggerated form is on full show due to her professional eye,” mentioned Thomas Cykana, Senior Director of World Collaborations and Partnerships at HOKA. “This assortment invitations everybody, from athletes to artwork aficionados, to search out pleasure in motion.”
The gathering is out there at HOKA unique shops in One Ayala Mall, GH Mall, SM Aura, and Ayala Malls Manila Bay.
To be taught extra about HOKA and keep up to date on upcoming actions, comply with the official accounts on Fb (hokaphilippines), Instagram (@hoka_philippines), or be part of the Viber group at https://invite.viber.com/?g2=AQBA2zPLruyT4Upercent2F1RtYIlswjx287PxYwpl0c7b8n78Tpercent2FF9B3JfMJcQXqpercent2FdmuflwP.
Manila Journey Tour Packages You Ought to Attempt
Observe and Subscribe to OutofTownBlog.com on Fb, Twitter, Instagram, Pinterest, and YouTube for extra Journey associated updates.
Learn: Journey Ideas: The Solely Issues You Want To Convey When Travelling
