AirAsia Groups Up with SMAC for a Higher Rewards Program
Manila, Philippines – AirAsia Rewards, the esteemed loyalty and rewards platform of Capital A (previously often called AirAsia Group), has joined forces with the SM Benefit Card (SMAC), the most important retail loyalty program within the Philippines, orchestrated by the esteemed SM Group. This thrilling collaboration goals to offer members with enhanced and extra rewarding alternatives to make the most of their factors throughout each platforms, thereby broadening their experiences. The official partnership was formalized throughout a signing ceremony held on March 5, 2025, on the SM Retail Headquarters situated in Pasay Metropolis, additional increasing AirAsia’s footprint within the ASEAN area.

(Left to proper) John Patrick Cua, SMAC Chief Working Officer; Jonathan Ng, SM Retail Chief Finance Officer; and Herson Sy, SM Group Government Director, shake fingers with Nicole Tan, Chief Enterprise Officer of AirAsia rewards; Ricky Isla, Chief Government Officer of AirAsia Philippines; and Diyao Leong, Head of Rewards Regional Partnerships of AirAsia rewards, marking an thrilling partnership between AirAsia rewards and SMAC.
On this thrilling partnership, “My SMAC, My MOVE,” members of SMAC can now maximize the worth of their loyalty factors with a seamless two-way conversion possibility. With just some faucets on the AirAsia MOVE app, members can effortlessly change 200 SMAC factors for 300 AirAsia factors, or commerce in 500 AirAsia factors for a beneficiant 125 SMAC factors. This thrilling initiative not solely enhances the rewards expertise but additionally offers larger flexibility in how members can make the most of their hard-earned factors.
“We’re excited to group up with Philippines’ largest loyalty program to supply a very rewarding expertise for each SMAC and AirAsia rewards members,” mentioned Nicole Tan, Chief Enterprise Officer of AirAsia rewards. “This partnership permits members of each packages to maximise the worth of their factors, whether or not by turning on a regular basis purchasing into journey adventures or utilizing AirAsia rewards for extra purchasing perks.”
With AirAsia factors, members can unlock a world of journey potentialities, gaining entry not solely to an intensive array of AirAsia flights but additionally to journeys with over 700 associate airways. Past air journey, these factors might be redeemed for luxurious resort stays and quite a lot of unique journey and life-style perks, all conveniently accessible via the user-friendly AirAsia MOVE app. This strategic partnership is designed to boost the expertise for each avid vacationers and frequent consumers alike, remodeling each buy right into a rewarding alternative that enriches the journey of exploration and pleasure.
“We’re excited to launch this collaboration with AirAsia rewards,” mentioned Patrick Cua, Chief Working Officer of SMAC. “By combining purchasing and journey rewards, we’re enhancing the worth of our loyalty program and providing extra significant experiences to our members.”
In the meantime, Ricky Isla, CEO of AirAsia Philippines, shared, “We’re optimistic that this partnership will additional enhance the urge for food of journey tourism within the nation. This displays our dedication to creating journey extra accessible and rewarding for Filipinos.”
Uncover a world of infinite alternatives by effortlessly changing your SMAC factors into thrilling AirAsia rewards, or the opposite method round. Whether or not you’re looking for the newest tendencies or planning your subsequent getaway, you possibly can take pleasure in considerable rewards that improve each expertise.
To delve deeper into the unbelievable advantages of the AirAsia rewards and SMAC packages, be sure you obtain the AirAsia MOVE app and discover the SMAC web site at smac.ph. Begin making each second depend!
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